Ageing population

As both the relative share and the absolute number of elderly people in the population will grow over the next few decades, there continues to be a growing market for specific services and products satisfying the needs and demands driven by these demographic changes.

Opportunity for success

Previous and current investments relating to this theme include:

  • OTC pharmaceuticals
  • Rehab clinics
  • Therapeutic facilities
  • Senior living
  • Dental labs
  • Funeral services
  • Mobility aids

Strategy & view

There are two types of entrepreneurs and companies we focus on. Ambitious companies that have had a taste of success and want to take it to the next level partner with us to grow sustainably through our buy-and-build strategies. Companies that show true potential and want to start a new chapter by joining a platform company, on the other hand, come to us to grow quicker and become a part of something bigger.

But no matter the type of entrepreneur or leadership team, we always take the same general approach. We take the time to get to know the companies thoroughly and don’t stop until we find the perfect match for each company.

How Waterland supports entrepreneurs

Our strong international network opens doors for our portfolio companies and leadership teams. Growing beyond borders becomes way easier when you know the right people. But wherever a company decides to go, our teams remain the same: they bring the same in-depth expertise and do what it takes to reach the goals a company has set for itself. They are the steady, driving force you need to face a world that only seems to be spinning faster.

Success story in ageing population

  • Germany


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